Toyota RAV4 takes the podium in the US for the first time in history
Discover more than 115 years of US historical data here.
The U.S. new passenger vehicle market is projected to grow 2.2% year over year to 15.9 million units in 2024, according to Wards Intelligence. This is the highest annual volume since 2019. Hybrids have helped lift the market by +36.7% compared to 2023, while BEVs remain very low: 1.3 million units and 8.2% share, compared to 1.2 million units and 7. 6% last year. General Motors remains the top OEM with sales up 4.3%, followed by Toyota Motor (+3.7%), Ford Motor (+4.2%), Hyundai-Kia (+3.4%) and American Honda (+8.8%). market. Stellantis (-14.6%) struggles and drops to 6th place in the group rankings.
From a brand perspective, the best seller is Toyota (+3%) with a slight lead of 26,600 units over Ford (+3.2%), with a gap of 28,700 units in 2023. Chevrolet rose 1.8% and took third place behind Nissan (+3.8). %) and Hyundai (+4.4%). Kia (+1.8%) is more subdued in seventh place, while Subaru (+5.6%) rises two places to eighth. Tesla (-6%) is the only automaker in the top 10 with a negative result and drops one spot to 9th place. GMC (+8.9%) looks very solid and rounds out the top 10. Illustrating Stellantis’ problems, Jeep (-8.6%) and Ram (-18.6%) are showing significant declines. The rest of the top 20 includes Mazda (+16.8%), Volkswagen (+15.2%), Buick (+9.8%) and Cadillac (+8.8%).
The Ford F-Series has been number one in the US continuously since 1982.
On the model charts, the Ford F-Series (+2%) is in line with the market for its 43rd consecutive year at No. 1 (no break since 1982) and 48th consecutive year as the best-selling pickup truck (since 1982). 1977). The F-Series again widens its lead over the No. 2 car, the Chevrolet Silverado (+1.1%), to nearly 216,000 units versus 207,000 in 2023. Toyota RAV4 (+9.3%) moved up one position to take the podium in the US. for the first time in the history of the nameplate. The Honda CR-V (+11.4%) follows closely behind and moves up two spots to fourth place, ahead of the Tesla Model Y (-0.4%), which remains in fifth place. The big loser this year was the Ram Pickup (-16.1%), falling from No. 3 in 2023 to No. 6 this year. At the same time, GMC Sierra (+9.8%) holds 7th place.
The Toyota Camry (+6.6%) moved back up to 8th place and holds the passenger car crown for the 23rd year in a row and the 27th time in the last 28 years (only the Honda Accord broke that ranking in 2001). This makes 2024 the 28th year in a row that the best-selling passenger car in the US is a Japanese car: the last American sedan to take the top spot was the Ford Taurus in 1996. This time, there were two cars in the top ten passenger cars. , with the Honda Civic (+20.8%) moving up six spots in 2023 to 10th place. However, there are still only 5 in the top 25, as the Nissan Sentra (+39.8%) replaces the Tesla Model 3 (-32.7%).
Previous Year: US 2023: Market up 12.3%, Ford F-Series No. 1 for 42nd year in a row, Tesla Model Y up to No. 5.
2 years ago: US 2022: weakest market in 11 years (-7.9%), Ford F-Series, Toyota RAV4 and Camry maintain segment leadership
Full quarter and 2024. Top 15 Groups, Top 50 Brands, and Top 343 All Models compared to all of 2024 data below.
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