Ford Bronco sales more than doubled in October compared to the same period last year.
U.S. new passenger vehicle sales rose 9.5% year over year in October to approximately 1,327,300 units. The number of light trucks rose 11.7% to 1,078,600, and the number of passenger cars increased 1% to 248,700. Among OEMs still reporting monthly, Toyota Motor (-5%) again posted this month a positive trend, while Ford Motor (+15.4%) and Hyundai-Kia (+17.4%) are impressive. American Honda (+2.1%) is weak.
In terms of brands, Ford (+14.4%) remains ahead of Toyota (-5.5%) this month, but is still behind last year’s total. Hyundai (+18.1%) and Kia (+16.5%) are ahead, but not as much as Mazda (+58.7%), Lincoln (+36%) and Genesis (+20.6%).
Among models for which monthly data is available, the Ford F-Series (+26.1%) posted stellar year-over-year gains, but the Toyota RAV4 (-6.7%) and Honda CR-V (-1.8%) fell . The Toyota Camry (+10.8%), Tacoma (+14.4%) and Hyundai Tucson (+26.8%) shine lower, while the Ford Bronco (+104.7%), Ford Transit (+52.7%) ), Honda Pilot (+45%), Hyundai Elantra (+28.5%) and Mazda CX-5 (+27.7%) are also impressive.
Previous post: USA, Q3 2024: market down -2.1%, Chevrolet Trax in top 10
One year ago: USA, October 2023: market growth slows to +1.8%.
Below is selected data by OEM group, brand and model through October 2024.
USA, October 2024 – groups:
| Group | October 24 | /23 | 2023 | /23 |
| Toyota Motor Corporation | 185 929 | – 5.0% | 1 915 452 | + 5.0% |
| Ford Motor Co. | 171 672 | + 15.4% | 1709448 | + 3.9% |
| Hyundai-Kia | 147 613 | + 17.4% | 1 394 215 | + 1.3% |
| American Honda | 110 346 | + 2.1% | 1,166,841 | + 8.2% |
| Subaru | 54 552 | + 1.5% | 548 164 | + 5.2% |
| Mazda | 37 307 | + 58.7% | 350 759 | + 18.5% |
| Volvo Cars | 9,360 | – 17.1% | 98 907 | – 4.4% |
USA, October 2024 – brands:
| Brand | October 24 | /23 | 2024 | /23 |
| Ford | 162 323 | + 14.4% | 1 625 569 | + 2.9% |
| Toyota | 159 370 | – 5.5% | 1 640 685 | + 4.3% |
| Honda | 99 499 | + 2.6% | 1,058,870 | + 10.6% |
| Hyundai | 71 802 | + 18.1% | 682 296 | + 4.0% |
| Kia | 68 908 | + 16.5% | 653 079 | – 1.6% |
| Subaru | 54 552 | + 1.5% | 548 164 | + 5.2% |
| Mazda | 37 307 | + 58.7% | 350 759 | + 18.5% |
| Lexus | 26,559 | – 2.3% | 274 767 | + 9.3% |
| Acura | 10,847 | – 2.8% | 107 971 | – 11.3% |
| Volvo | 9,360 | – 17.1% | 98 907 | – 4.4% |
| Lincoln | 9,349 | + 36.0% | 83 879 | + 26.5% |
| Being | 6903 | + 20.6% | 58,841 | + 4.4% |
USA, October 2024 – Models:
| Model | October 24 | /23 | 2024 | /23 |
| Ford F-series | 67 483 | + 26.1% | 618 318 | – 1.4% |
| Toyota RAV4 | 39 387 | – 6.7% | 389 718 | + 12.9% |
| Honda CR-V | 30,826 | – 1.8% | 328 990 | + 12.0% |
| Toyota Camry | 27 257 | + 10.8% | 254 833 | + 5.1% |
| Toyota Tacoma | 19,971 | + 14.4% | 146,776 | – 25.5% |
| Hyundai Tucson | 19,829 | + 26.8% | 165 776 | – 1.8% |
| Toyota Corolla | 17,954 | – 19.4% | 195 046 | + 3.8% |
| Ford Explorer | 17 145 | + 3.1% | 163 944 | + 5.9% |
| Honda Civic | 16,532 | – 4.0% | 204 954 | + 24.9% |
| Subaru Crosstrek | 15,928 | + 15.7% | 147 775 | + 15.1% |
| Kia Sportage | 13,681 | + 23.8% | 132 439 | + 11.6% |
| Subaru Outback | 13,549 | + 9.3% | 139 882 | + 3.4% |
| Subaru Forester | 13 431 | – 13.2% | 143 529 | + 17.8% |
| Ford Escape | 12,784 | + 1.7% | 123 260 | + 6.1% |
| Toyota Tundra | 12,639 | + 22.4% | 130 162 | + 26.3% |
| Ford Transit | 12 429 | + 52.7% | 126 710 | + 19.3% |
| Hyundai Elantra | 12 151 | + 28.5% | 113 769 | – 2.6% |
| Honda Pilot | 11,927 | + 45.0% | 115 042 | + 26.9% |
| Honda Accord | 11 612 | – 24.3% | 136 301 | – 18.6% |
| Honda XR-V | 11,512 | – 1.6% | 126 317 | + 27.9% |
| Ford Maverick | 10,865 | + 14.0% | 119 861 | + 57.8% |
| Lexus RX | 10,512 | + 22.4% | 93 853 | + 1.9% |
| Mazda CX-5 | 10 166 | + 27.7% | 114 221 | – 7.8% |
| Ford Bronco | 9.837 | + 104.7% | 86 785 | – 9.9% |
| Kia Telluride | 9,694 | + 13.6% | 91 448 | – 1.2% |
| Hyundai Santa Fe | 9,644 | – 0.6% | 93 325 | – 11.8% |
| Ford Bronco Sport | 9,382 | + 13.0% | 103 739 | – 0.9% |
| Toyota Corolla Cross | 8996 | + 20.8% | 76 670 | + 35.4% |
| Hyundai Palisade | 8,983 | + 27.0% | 90 775 | + 37.7% |
| Toyota Sienna | 8,291 | + 30.7% | 59 080 | + 9.2% |
| Kia K4 | 7901 | new | 10,812 | new |
| Kia Sorento | 7,841 | + 22.7% | 77 017 | + 4.1% |
| Mazda CX-50 | 7,771 | + 145.3% | 66,286 | + 90.0% |
| Mazda CX-30 | 7,216 | + 22.1% | 80 796 | + 23.9% |
| Hyundai Sonata | 6300 | + 156.1% | 54 730 | + 37.5% |
| Honda Odyssey | 6,041 | + 9.8% | 65 289 | + 5.5% |
| Kia K5 | 5.818 | + 11.9% | 34 294 | – 37.4% |
| Lexus HX | 5788 | – 16.5% | 59 303 | + 1.2% |
| Hyundai Kona | 5.685 | – 28.3% | 70 193 | + 8.9% |
| Toyota Prius | 5.505 | + 279.1% | 34 147 | + 16.4% |
| Ford Expedition | 5,267 | + 12.0% | 63 391 | + 3.7% |
| Toyota Highlander | 5,258 | – 44.9% | 82 545 | – 44.1% |
| Mazda CX-90 | 5.236 | + 40.7% | 43,798 | + 108.7% |
| Ford Ranger | 5.231 | + 1054.7% | 35 910 | + 12.4% |
| Kia Forte | 4957 | – 47.2% | 106 050 | + 0.5% |
| Kia Carnival | 4909 | + 40.0% | 39,636 | + 8.1% |
| Kia Soul | 4622 | + 10.3% | 44,716 | – 17.6% |
| Hyundai Ionic 5 | 4,498 | + 51.0% | 34,816 | + 23.1% |
| Subaru Ascension | 4,402 | + 0.6% | 47 016 | – 8.3% |
| Honda Ridgeline | 4370 | + 5.7% | 37 404 | – 14.4% |
| Kia Seltos | 4266 | – 2.0% | 52 443 | + 2.0% |
| Honda Prologue | 4130 | new | 18 309 | new |
| Acura MDX | 3904 | + 7.3% | 40 749 | – 16.1% |
| Ford E-series | 3755 | – 11.0% | 33 202 | – 4.4% |
| Acura RDKS | 3719 | – 11.5% | 35,897 | + 14.3% |
| Lexus ES | 3599 | + 16.4% | 33,883 | + 5.8% |
| Mazda3 | 3490 | + 58.3% | 31,558 | + 23.4% |
| Ford Mustang Max-E | 3313 | + 21.3% | 38,939 | + 23.2% |
| Volvo XC60 | 3156 | – 4.6% | 28,934 | – 10.9% |
| Lexus GC | 3047 | + 6.8% | 23 953 | – 1.6% |
| Volvo XC90 | 2948 | – 1.7% | 29,775 | – 5.2% |
| Lincoln Nautilus | 2852 | + 116.4% | 29 155 | + 44.2% |
| Genesis GV70 | 2748 | + 33.5% | 23 228 | + 11.5% |
| Ford Mustang | 2688 | – 37.0% | 39 173 | – 1.0% |
| Lincoln Corsair | 2688 | + 14.2% | 22 424 | + 13.0% |
| Lincoln Aviator | 2629 | + 37.6% | 20,086 | + 73.3% |
| Toyota 4Runner | 2606 | – 74.8% | 91 807 | – 5.3% |
| Honda Passport | 2549 | – 25.3% | 26,264 | – 28.5% |
| Mazda CX-70 | 2517 | new | 7,405 | new |
| Subaru Impreza | 2501 | – 6.0% | 25 574 | – 14.3% |
| Toyota Sequoia | 2481 | + 25.6% | 21,771 | + 22.5% |
| Genesis GV80 | 2446 | + 36.6% | 19,248 | + 24.4% |
| Hyundai Santa Cruz | 2427 | – 5.0% | 27,598 | – 12.8% |
| Toyota Crown Signia | 2421 | new | 4702 | new |
| Ford Edge | 2144 | – 80.5% | 63,556 | – 22.2% |
| Volvo XC40 | 2144 | – 22.4% | 21,966 | – 1.9% |
| Toyota Land Cruiser | 2135 | n/a | 20 431 | + 340416.7% |
| Kia EV9 | 1941 | new | 17,911 | new |
| Kia EV6 | 1732 | + 12.3% | 17,717 | + 8.4% |
| Subaru Legacy | 1661 | – 23.5% | 16 303 | – 25.2% |
| Subaru WRX | 1637 | + 15.3% | 15 182 | – 31.0% |
| Kia Niro | 1546 | – 35.8% | 26,678 | – 15.3% |
| Acura Integra | 1476 | – 36.8% | 20 612 | – 24.1% |
| Hyundai Playground | 1444 | – 17.8% | 21,287 | – 13.6% |
| Toyota bZ4X | 1401 | + 5.7% | 14,978 | + 91.7% |
| Lexus IS | 1367 | – 18.9% | 15,758 | – 16.4% |
| Acura ZDX | 1212 | new | 4226 | new |
| Lincoln Navigator | 1180 | – 8.7% | 12 214 | – 16.8% |
| Subaru Solterra | 1078 | – 10.9% | 10 215 | + 46.5% |
| Genesis G70 | 1016 | + 3.5% | 9,554 | – 18.1% |
| Mazda MX-5 Miata | 911 | + 71.6% | 6,691 | – 17.4% |
| Hyundai Ionic 6 | 837 | – 32.4% | 9,934 | + 3.9% |
| Toyota Venza | 803 | – 72.3% | 30 593 | + 22.5% |
| Toyota Crown | 728 | – 61.8% | 18,061 | + 20.7% |
| Toyota GR86 | 698 | – 12.1% | 10 341 | + 8.5% |
| Toyota Grand Highlander | 667 | – 91.2% | 56,077 | + 75.5% |
| Lexus LH | 608 | + 2.4% | 5,420 | – 7.6% |
| Acura TLH | 536 | – 45.3% | 6,487 | – 55.4% |
| Lexus Texas | 433 | – 68.7% | 21,756 | + 1472.0% |
| Lexus RZ | 424 | – 42.9% | 8,805 | + 170.6% |
| Lexus UX | 416 | – 51.1% | 7,297 | – 28.6% |
| Subaru BRZ | 365 | + 25.4% | 2688 | – 26.4% |
| Volvo B60 | 349 | + 129.6% | 2.451 | + 56.5% |
| Genesis G80 | 312 | – 33.9% | 3.415 | – 28.2% |
| Volvo EX90 | 269 | new | 378 | new |
| Volvo C60 | 249 | – 84.7% | 12,609 | + 63.4% |
| Genesis GV60 | 203 | – 42.5% | 2201 | – 14.4% |
| Genesis G90 | 178 | + 161.8% | 1195 | + 9.6% |
| Lexus RC | 157 | + 10.6% | 1527 | + 4.9% |
| Toyota Supra | 143 | + 68.2% | 2472 | + 13.3% |
| Lexus LS | 140 | – 17.2% | 1846 | – 2.5% |
| Volvo C90 | 127 | + 32.3% | 1125 | – 14.6% |
| Volvo C40 | 76 | – 75.0% | 1221 | – 80.0% |
| Lexus LC | 68 | – 54.4% | 1362 | – 8.0% |
| Volvo V90 | 42 | – 17.6% | 437 | – 5.8% |
| Toyota Mirai | 29 | – 49.1% | 375 | – 85.9% |
| Hyundai Nexo | 4 | – 82.6% | 93 | – 52.6% |
Source: Manufacturers
