The Mitsubishi Xforce became an instant blockbuster in Vietnam.
According to local association VAMA, the Vietnamese new car market fell -9.2% year-on-year in March to 27,289 sales, resulting in a year-to-date decline of -17.4% to 58,165. This is a much better result. than -49.5% last month. Adding Hyundai data reported separately from VAMA, the monthly figure rises to 31,831 (-8.8%) and 68,309 year-to-date (-18.9%).
In the manufacturer rankings, Hyundai (-21.3%) regains the top spot it held since the beginning of the year, behind Thaco-Kia (-22.9%), with just 200 units sold. Toyota (-31.7%) moved up three positions again in February, but worse than last year. Ford (-5.2%) and Mitsubishi (-5.9%) manage to contain their losses, but Honda (+90.2%) shrugs off the market negativity, ranking sixth. Suzuki (+8.2%) and Isuzu (+1.4%) are also impressive.
The Mitsubishi Xpander (-30.9%) is back in pole position despite a terrible fall, but still ranks second year-to-date. Last month’s leader Ford Ranger (+4%) drops to second place, but maintains its leadership since the beginning of the year. The result of the month was the new Mitsubishi Xforce, which took third place with a market share of 4.2%. Honda City (+28.1%) and HR-V (+125.2%) perform fantastically in the rest of the top 10.
Previous month: Vietnam February 2024: Ford Ranger triumphs in falling market (-52%)
One Year Ago: Vietnam March 2023: Ford Again Challenges Struggling Market (-20.7%)
Full list for March 2024: Top 16 models from all brands and top 70 models below.
Note. The brand rating includes medium and heavy commercial vehicles, but the model rating does not.
Vietnam, March 2024 – brands:
| Pos. | Brand | March 24 | % | /23 | February | 2024 | % | /23 | Pos. | FY23 |
| 1 | Hyundai | 4542 | 14.3% | – 21.3% | 2 | 10 144 | 14.9% | – 31.2% | 1 | 1 |
| 2 | Taco Kia | 4342 | 13.6% | – 22.9% | 1 | 9,664 | 14.1% | – 23.2% | 2 | 3 |
| 3 | Toyota | 3865 | 12.1% | – 31.7% | 6 | 7,321 | 10.7% | – 46.0% | 4 | 2 |
| 4 | Ford | 3486 | 11.0% | – 5.2% | 3 | 7,821 | 11.4% | – 9.8% | 3 | 4 |
| 5 | Mitsubishi | 3.439 | 10.8% | – 5.9% | 7 | 6050 | 8.9% | – 14.5% | 6 | 6 |
| 6 | Honda | 2832 | 8.9% | + 90.2% | 5 | 6,119 | 9.0% | + 40.1% | 5 | 7 |
| 7 | Mazda | 2350 | 7.4% | – 12.3% | 4 | 5677 | 8.3% | – 17.1% | 7 | 5 |
| 8 | Suzuki | 1750 | 5.5% | + 8.2% | 8 | 4011 | 5.9% | + 12.3% | 8 | 9 |
| 9 | Isuzu | 866 | 2.7% | + 1.4% | 9 | 1700 | 2.5% | + 1.2% | 9 | 10 |
| 10 | Hino | 283 | 0.9% | – 3.1% | 12 | 483 | 0.7% | – 22.3% | eleven | 12 |
| eleven | Peugeot | 231 | 0.7% | – 7.6% | 10 | 622 | 0.9% | – 12.0% | 10 | eleven |
| 12 | Hyundai trucks | 186 | 0.6% | + 190.6% | 14 | 391 | 0.6% | + 77.7% | 12 | 15 |
| 13 | BMW+Mini | 159 | 0.5% | + 17.8% | eleven | 372 | 0.5% | – 18.4% | 13 | 13 |
| 14 | Lexus | 108 | 0.3% | – 43.8% | 13 | 300 | 0.4% | – 2.9% | 14 | 14 |
| 15 | Samko | 24 | 0.1% | – 14.3% | 15 | 104 | 0.2% | + 197.1% | 15 | 16 |
| 16 | Daewoo bus | 12 | 0.0% | – 29.4% | – | 12 | 0.0% | – 47.8% | 16 | 18 |
Vietnam, March 2024 – models:
| Pos. | Model | March 24 | % | /23 | February | 2024 | % | /23 | Pos. | FY23 |
| 1 | Mitsubishi Expander | 1582 | 5.0% | – 30.9% | 2 | 3508 | 5.1% | – 21.1% | 2 | 1 |
| 2 | Ford Ranger | 1539 | 4.8% | + 4.0% | 1 | 3562 | 5.2% | – 2.6% | 1 | 4 |
| 3 | Mitsubishi Xforce | 1334 | 4.2% | new | – | 1334 | 2.0% | new | 12 | – |
| 4 | Honda City | 1043 | 3.3% | + 28.1% | 3 | 2165 | 3.2% | – 11.7% | 5 | 10 |
| 5 | Hyundai Accent | 967 | 3.0% | – 28.6% | 6 | 2248 | 3.3% | – 43.0% | 4 | 2 |
| 6 | Toyota Vios | 934 | 2.9% | – 11.0% | 22 | 1757 | 2.6% | – 20.0% | 9 | 5 |
| 7 | Mazda CX-5 | 912 | 2.9% | – 10.7% | 4 | 2,319 | 3.4% | – 5.5% | 3 | 3 |
| 8 | Ford Everest | 899 | 2.8% | – 17.4% | 7 | 2035 | 3.0% | – 18.9% | 6 | 9 |
| 9 | Honda XR-V | 759 | 2.4% | + 125.2% | 8 | 1842 | 2.7% | + 201.5% | 8 | 28 |
| 10 | Kia Sonet | 751 | 2.4% | – 25.8% | 5 | 1889 | 2.8% | – 5.8% | 7 | 6 |
| eleven | Toyota Yaris Cross | 702 | 2.2% | new | thirty | 1155 | 1.7% | new | 16 | 34 |
| 12 | Suzuki XL7 | 677 | 2.1% | + 114.2% | 15 | 1346 | 2.0% | + 75.5% | 10 | 39 |
| 13 | Honda CR-V | 649 | 2.0% | + 185.9% | 23 | 1080 | 1.6% | + 15.9% | 18 | 19 |
| 14 | Ford Territory | 602 | 1.9% | – 22.4% | 14 | 1212 | 1.8% | – 34.7% | 13 | 13 |
| 15 | Hyundai Grand i10 | 598 | 1.9% | – 9.9% | 10 | 1341 | 2.0% | – 40.3% | eleven | 14 |
| 16 | Ford Transit | 583 | 1.8% | + 100.3% | 21 | 1009 | 1.5% | + 83.5% | 21 | 26 |
| 17 | Toyota Veloz | 569 | 1.8% | – 37.7% | 26 | 968 | 1.4% | – 59.5% | 23 | 12 |
| 18 | Hyundai Creta | 549 | 1.7% | – 47.0% | 12 | 1200 | 1.8% | – 54.7% | 14 | 7 |
| 19 | Suzuki Kerry | 545 | 1.7% | + 33.6% | 19 | 1190 | 1.7% | – 4.4% | 15 | 32 |
| 20 | Kia Carnival | 498 | 1.6% | – 7.8% | 9 | 1105 | 1.6% | – 8.4% | 17 | 21 |
| 21 | Mazda2 | 453 | 1.4% | + 2.7% | eleven | 1075 | 1.6% | + 3.6% | 19 | 25 |
| 22 | Toyota Raise | 392 | 1.2% | – 39.3% | 20 | 836 | 1.2% | – 50.2% | 25 | 24 |
| 23 | Mazda3 | 350 | 1.1% | – 16.7% | 13 | 982 | 1.4% | – 18.6% | 22 | 15 |
| 24 | Kia Seltos | 340 | 1.1% | – 54.7% | 16 | 1066 | 1.6% | – 28.0% | 20 | eleven |
| 25 | Kia Karens | 332 | 1.0% | + 16.1% | 17 | 837 | 1.2% | + 9.1% | 24 | thirty |
| 26 | Hyundai Tucson | 294 | 0.9% | – 4.2% | 31 | 620 | 0.9% | – 15.2% | thirty | 18 |
| 27 | Toyota Vigo | 288 | 0.9% | n/a | 24 | 520 | 0.8% | n/a | 35 | 45 |
| 28 | Hyundai Castine | 284 | 0.9% | new | 29 | 655 | 1.0% | new | 28 | 46 |
| 29 | Suzuki Kerry Pro | 284 | 0.9% | new | 18 | 620 | 0.9% | new | 31 | 67 |
| thirty | Honda BR-V | 272 | 0.9% | new | 28 | 727 | 1.1% | new | 26 | 35 |
| 31 | Kia K3 | 272 | 0.9% | – 22.3% | 34 | 552 | 0.8% | – 37.2% | 33 | 33 |
| 32 | Hyundai Playground | 264 | 0.8% | new | 25 | 607 | 0.9% | new | 32 | 69 |
| 33 | Hyundai Santa Fe | 258 | 0.8% | – 49.8% | 27 | 520 | 0.8% | – 61.4% | 34 | 16 |
| 34 | Toyota Innova Cross | 231 | 0.7% | new | 55 | 272 | 0.4% | new | 48 | 61 |
| 35 | Mitsubishi Triton | 216 | 0.7% | – 39.2% | 41 | 435 | 0.6% | – 25.5% | 37 | 38 |
| 36 | Mazda CX-3 | 214 | 0.7% | + 18.9% | 43 | 422 | 0.6% | – 15.6% | 38 | 48 |
| 37 | Toyota Fortuner | 211 | 0.7% | – 44.8% | 35 | 360 | 0.5% | – 62.3% | 42 | 31 |
| 38 | Mazda CX-8 | 202 | 0.6% | – 21.7% | 32 | 482 | 0.7% | – 21.5% | 36 | 36 |
| 39 | Toyota Avanza | 196 | 0.6% | – 47.6% | 36 | 408 | 0.6% | – 52.4% | 39 | 29 |
| 40 | Mazda CX-30 | 181 | 0.6% | + 9.7% | 38 | 286 | 0.4% | – 38.5% | 46 | 47 |
| 41 | Mitsubishi Attraj | 176 | 0.6% | – 73.7% | 42 | 393 | 0.6% | – 70.9% | 40 | 22 |
| 42 | Suzuki Ertiga | 167 | 0.5% | + 234.0% | 49 | 632 | 0.9% | + 371.6% | 29 | 54 |
| 43 | Kia Sportage | 153 | 0.5% | – 49.7% | 40 | 338 | 0.5% | – 57.9% | 44 | 42 |
| 44 | Hyundai Elantra | 149 | 0.5% | – 38.2% | 39 | 378 | 0.6% | – 46.3% | 41 | 37 |
| 45 | Toyota Camry | 131 | 0.4% | – 58.4% | 37 | 315 | 0.5% | – 60.3% | 45 | 41 |
| 46 | Hyundai Palisade | 109 | 0.3% | new | 45 | 241 | 0.4% | new | 49 | 63 |
| 47 | Honda Civic | 98 | 0.3% | – 8.4% | 46 | 274 | 0.4% | – 24.3% | 47 | 53 |
| 48 | Mitsubishi Outlander | 91 | 0.3% | – 59.6% | 54 | 191 | 0.3% | – 59.6% | 51 | 40 |
| 49 | Toyota Corolla Cross | 80 | 0.3% | – 94.5% | 33 | 357 | 0.5% | – 89.6% | 43 | 8 |
| 50 | Kia Morning | 73 | 0.2% | – 57.1% | 48 | 182 | 0.3% | – 62.0% | 53 | 49 |
| 51 | Toyota Innova | 64 | 0.2% | – 74.3% | 47 | 727 | 1.1% | + 29.6% | 27 | 44 |
| 52 | Ford Explorer | 63 | 0.2% | + 53.7% | 50 | 203 | 0.3% | + 107.1% | 50 | 65 |
| 53 | Kia Sorento | 49 | 0.2% | – 73.4% | 53 | 144 | 0.2% | – 68.6% | 55 | 50 |
| 54 | Isuzu D-Max | 47 | 0.1% | – 59.8% | 62 | 76 | 0.1% | – 67.7% | 60 | 62 |
| 55 | Mitsubishi Pajero Sport | 40 | 0.1% | – 66.1% | 60 | 189 | 0.3% | – 16.7% | 52 | 58 |
| 56 | Mazda6 | 38 | 0.1% | – 63.8% | 58 | 106 | 0.2% | – 65.6% | 58 | 55 |
| 57 | Suzuki Jimny | 38 | 0.1% | new | – | 38 | 0.1% | new | 63 | – |
| 58 | Toyota Corolla | 37 | 0.1% | – 79.6% | 51 | 122 | 0.2% | – 74.7% | 57 | 52 |
| 59 | Suzuki Swift | 32 | 0.1% | – 13.5% | 52 | 164 | 0.2% | + 69.1% | 54 | 64 |
| 60 | Kia Soluto | 32 | 0.1% | – 68.9% | 56 | 92 | 0.1% | – 67.7% | 59 | 56 |
| 61 | Kia K5 | 24 | 0.1% | – 76.0% | 59 | 74 | 0.1% | – 68.8% | 61 | 57 |
| 62 | Toyota Land Cruiser | 19 | 0.1% | – 32.1% | 57 | 54 | 0.1% | – 47.6% | 62 | 60 |
| 63 | Honda Accord | eleven | 0.0% | + 175.0% | 61 | 31 | 0.0% | + 158.3% | 65 | 73 |
| 64 | Toyota Alphard | eleven | 0.0% | + 0.0% | 64 | 22 | 0.0% | – 29.0% | 66 | 70 |
| 65 | Isuzu MU-X | 10 | 0.0% | – 23.1% | 63 | 35 | 0.1% | + 2.9% | 64 | 66 |
| 66 | Suzuki Super Kerry Pro | 6 | 0.0% | – 99.3% | 65 | 17 | 0.0% | – 98.7% | 67 | 20 |
| 67 | Suzuki Siaz | 1 | 0.0% | – 66.7% | – | 4 | 0.0% | – 42.9% | 70 | 74 |
| 68 | Hyundai Stargazer | 0 | 0.0% | – 100.0% | 44 | 130 | 0.2% | – 87.9% | 56 | 27 |
| 69 | Toyota Yaris | 0 | 0.0% | – 100.0% | 66 | 8 | 0.0% | – 88.2% | 68 | 72 |
| 70 | Mazda BT-50 | 0 | 0.0% | – 100.0% | – | 5 | 0.0% | – 98.1% | 69 | 59 |
Source: VAMA, Hyundai.